Managing HR in the Digital Marketplace

It seems that young, tech companies have got HR right. They’re listed as some of the best places to work, employees are more engaged, and they have a better understanding of the new consumer.

But what is their key to success? How does HR operate inside these digital companies? And why are so many people wanting to work for them?

Rob Davies, Human Resources Director for Asia Pacific at Groupon, discusses managing HR in the digital marketplace.